With Self-Service Analytics, IT Business Intelligence Teams Face Extinction
With Self-Service Analytics, IT Business Intelligence Teams Face Extinction The world of analytics is changing.READ MORE >
Marketing Mix Modeling – Avoiding common pitfalls
Peek at the ever-increasing cost of a Super Bowl television ad and you’d likely be unconvinced that many companies’ marketing budgets are shrinking.READ MORE >
Digital Marketing Analytics
A major, consumer packaged goods company had a global portfolio of digital marketing properties that numbered in the thousands. .
Five Key Components to Monetize Your Data
According to Buckminster Fuller’s “Knowledge Doubling Curve” human knowledge doubled approximately every century. Today, it is estimated that human knowledge is doubling every...READ MORE >